LLM digital twins of individuals achieve only modest accuracy gains over base models (weak average correlation r=0.20) and exhibit five distortions: insufficient individuation, stereotyping, representation bias, ideological bias, and hyper-rationality.
Falling back on numbers: When preference for numerical product information increases after a personal control threat.Journal of Marketing Research, 56(1):104–122
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Digital Twins as Funhouse Mirrors: Five Key Distortions
LLM digital twins of individuals achieve only modest accuracy gains over base models (weak average correlation r=0.20) and exhibit five distortions: insufficient individuation, stereotyping, representation bias, ideological bias, and hyper-rationality.