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LetP i ={p1,...,p K}denote the set of profiles shown in a given round

We assume throughout that all attribute levels are independently, uniformly randomized across profiles, subjects, rounds · 2014

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Ranked-choice conjoint experiments

stat.ME · 2026-04-16 · unverdicted · novelty 7.0

Ranked-choice conjoint experiments produce AMCE estimates equivalent to forced-choice designs but with 12-55% smaller standard errors depending on the number of ranked profiles, recommending four profiles per vignette.

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  • Ranked-choice conjoint experiments stat.ME · 2026-04-16 · unverdicted · none · ref 2

    Ranked-choice conjoint experiments produce AMCE estimates equivalent to forced-choice designs but with 12-55% smaller standard errors depending on the number of ranked profiles, recommending four profiles per vignette.