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arxiv: 1311.6638 · v2 · pith:UF3XJWHO · submitted 2013-11-26 · cs.GT

K-anonymous Signaling Scheme

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classification cs.GT
keywords revenueschemesignalingwelfareanonymousproposesettingachieve
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We incorporate signaling scheme into Ad Auction setting, to achieve better welfare and revenue while protect users' privacy. We propose a new \emph{$K$-anonymous signaling scheme setting}, prove the hardness of the corresponding welfare/revenue maximization problem, and finally propose the algorithms to approximate the optimal revenue or welfare.

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