GenRecEdit injects cold-start items into generative recommendation models via context-aware token editing and interference-reducing triggers, boosting cold-start accuracy while using only 9.5% of retraining time.
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Pith papers citing it
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2026 5representative citing papers
UniSID jointly optimizes embeddings and Semantic IDs end-to-end with multi-granularity contrastive learning and summary-based reconstruction, outperforming RQ-based methods by up to 4.62% in Hit Rate for ad recommendation.
UniVA unifies value alignment in generative recommendation via a Commercial SID tokenizer, eCPM-aware RL decoder, and personalized beam search, reporting 37% offline Hit Rate gains and 1.5% online GMV lift on Tencent WeChat Channels.
A2Gen models temporal user action sequences with context-aware attention and autoregressive generation to improve short video recommendation accuracy, showing gains in watch time and retention on large-scale tests.
citing papers explorer
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GenRecEdit: Adapting Model Editing for Generative Recommendation with Cold-Start Items
GenRecEdit injects cold-start items into generative recommendation models via context-aware token editing and interference-reducing triggers, boosting cold-start accuracy while using only 9.5% of retraining time.
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End-to-End Semantic ID Generation for Generative Advertisement Recommendation
UniSID jointly optimizes embeddings and Semantic IDs end-to-end with multi-granularity contrastive learning and summary-based reconstruction, outperforming RQ-based methods by up to 4.62% in Hit Rate for ad recommendation.
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Unified Value Alignment for Generative Recommendation in Industrial Advertising
UniVA unifies value alignment in generative recommendation via a Commercial SID tokenizer, eCPM-aware RL decoder, and personalized beam search, reporting 37% offline Hit Rate gains and 1.5% online GMV lift on Tencent WeChat Channels.
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Action-Aware Generative Sequence Modeling for Short Video Recommendation
A2Gen models temporal user action sequences with context-aware attention and autoregressive generation to improve short video recommendation accuracy, showing gains in watch time and retention on large-scale tests.
- Deep Interest Mining for Intent-Enriched Semantic IDs in Multimodal Generative Recommendation