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arxiv 1906.00790 v2 pith:2JNXWRPN submitted 2019-06-03 cs.CL

Multi-task Pairwise Neural Ranking for Hashtag Segmentation

classification cs.CL
keywords hashtagsegmentationhashtagsanalysisapproachesdatasetdemonstrateinclude
verification ladder T0 review T1 audit T2 compute T3 formal T4 reserved
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Hashtags are often employed on social media and beyond to add metadata to a textual utterance with the goal of increasing discoverability, aiding search, or providing additional semantics. However, the semantic content of hashtags is not straightforward to infer as these represent ad-hoc conventions which frequently include multiple words joined together and can include abbreviations and unorthodox spellings. We build a dataset of 12,594 hashtags split into individual segments and propose a set of approaches for hashtag segmentation by framing it as a pairwise ranking problem between candidate segmentations. Our novel neural approaches demonstrate 24.6% error reduction in hashtag segmentation accuracy compared to the current state-of-the-art method. Finally, we demonstrate that a deeper understanding of hashtag semantics obtained through segmentation is useful for downstream applications such as sentiment analysis, for which we achieved a 2.6% increase in average recall on the SemEval 2017 sentiment analysis dataset.

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